| You should never stop building links; you should always be on guard for sites vying for the same keywords. Everybody wants to be on the first page of Google, Yahoo or Bing and when you reached that target it doesn’t necessarily mean you have to stop. Let’s not forget that being visible on the web opens a door for bigger opportunities. If you want to stop building links just because you reached your target, ask yourself if you’re ready to lose your spot on the search engine result page (SeRP), maybe then you’ll have a second thought.
Building links is easy you just have to do it the right way to prevent being considered as a spammer. Another, you also need to educate yourself from time to time of other ways to get a free traffic or a back link to your site. It’s not just about Directory Submission, Article Submission, Blog Commenting or participating in community forums, if you know how to strategize, you’re up for a hundred possibilities. You don’t have to tire yourself writing articles all over again, comment to blog post you’re not interested reading, try out something new. I’m not saying article marketing is not an effective tool. All I’m saying is, sometimes building links doing the same activity could be tiring plus if you don’t try out something new, you’ll never know which works best or which also drive traffic to your site.
If you’ve reached your target, keep on building links, but this time ADD something new to the activities that brought you to the first page of SeRP. Also, add a new keyword to target, remember, you don’t need to stop targeting the same keywords, you only have to add additional keyword to the list and promote it as well. You can strategize on this one. Believe it or not, it could drive more traffic to your site without losing your position – more traffic to a new set of keywords added, therefore, expanding your horizon.
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| Is Social Media for all, if so should you Hire Someone to do it? |
| There are many forms of social media like forums, blogs, wikis, video and photo sharing, Q & A and social bookmarking. So from here, it really is for everybody provided that you know exactly what you’re doing. A blog post can make a lot of difference, one wrong move and people will be talking about you. Social media is for all, but not all has the right knowledge to strategize and make the best of what social media can do for you.
Next, should you hire someone to do it? It depends, outsource social media to do what, there are different stages before you actually maintain it. If we speak of design and development, you can hire someone to do it, depending on what you want to achieve, Facebook has a lot of feature you want to take advantage of and sometimes you just don’t know how, Twitter can be customize but how, monitor social media activity again, how…that’s when you need to outsource that part of your social media campaign. How about if your goal is to brand yourself or your business through the use of social media, that’s a tough one and I suggest you hire a Social Media Strategist.
How about the maintenance, it will If you ask me, there are several factors to consider, first is your goal, what was your goal in the first place, what do you want to achieve then ask yourself will you let someone handle your Facebook, Twitter, Q & A etc. (like asking yourself will you let someone be you or let someone handle your business who is not actually on the business). Secondly, your product/service, are they knowledgeable enough to know the ins and outs of your business.
Social media is for all but think twice if you want someone to handle your social media, there’s always an option to outsource part of the process but the whole thing, think about it.
If you want to know more visit Valeria Maltoni’s article of Conversation Agent, you’ll see different point of views and pretty much give you an idea in a broader sense. I like her approach and gathering inputs from her Linkdin connections. I don’t know her I just bumped into her article yesterday and I honestly love it and would love to share the link with you.
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